Communications & Marketing

Axiom helps both government and commercial clients bring new products and services to the open market. We integrate emerging technologies with traditional media and public relations to help clients deliver critical information to their audiences. Axiom supports clients with a unique blend of market research expertise to refine their communications message and creative and technical talent to bring it to life. This allows clients to craft compelling campaigns that include Web, mobile, social media as well as traditional print and advertising channels.

Axiom’s Marketing & Communications services include:

  • Market research and development of strategic communication and marketing plans
  • Design of timeless and professional brand identities and guidelines to enforce the brand
  • Graphic design and production of brochures, tradeshow booths, annual reports, posters, and print advertisements
  • Website design, site development, and content management system (CMS) development and integration
  • Appropriate and tactful integration of social networking through blogs, Facebook, Twitter, and other applications
  • Mobile application design and development from concept to launch
  • Streaming webcasts of live events and conferences complete with interviews, summary reports, and interactive features for viewer evaluation
  • Full video and audio production and direction, including formats suitable for web, wireless, and podcast distribution
  • Traditional and interactive training and instructional materials to support the campaign

Axiom has supported the following award-winning projects:

  • The League of American Communications Professionals Magellan Awards
    • TRICARE Overseas Contract Campaign, listed as one of the “Top 50 Communications Campaigns of 2010.” It ranked number 24 out of 379 entries.
  • The National Association of Government Communicators (NAGC) Blue Pencil & Gold Screen
    • Blue Pencil – First Place, Speechwriting, “Inspiration, Balance & Courage: Military Healthcare 2010 and Beyond”
    • Blue Pencil – Second Place, Communication Campaign, TRICARE Pharmacy Home Delivery
    • Gold Screen – Second Place, Podcast, TRICARE Beneficiary Bulleting
  • The Hermes Creative Awards
    • Communications Campaign – Platinum, TRICARE Pharmacy Home Delivery
    • Publications/Benefits – Gold, TRICARE and Medicare Turning 65
    • Podcast – Gold, TRICARE Beneficiary Bulletin Podcasts

Axiom past and present Marketing and Communications clients include:

  • The Military Health System (MHS), Axiom provides exceptional support for efforts to manage expansions in the TRICARE benefit, as well as improved rehabilitation services for wounded service members
  • The Centers for Disease Control and Prevention (CDC), as this agency has launched international efforts to combat the AIDS pandemic
  • The Social Security Administration’s (SSA) Ticket to Work program, helping SSA beneficiaries with disabilities enroll in employment networks that provide career training services, job counseling, and help with independent living